Industries

    Insurance Agencies Marketing

    Digital marketing for insurance agencies: how demand actually behaves in this industry and which channels earn their keep.

    What is different here

    Producer licensing is state by state, and so is most of what an agency may say. Advertising rules from a state insurance department can govern how a policy is described, which comparisons are allowed, and what disclosure a quote has to carry, so an agency appointed in several states may be working under several sets of rules at once. Worth clearing product-specific copy with a compliance contact before it runs.

    Written by KC Thompson, Morgul Marketing.

    Marketing for insurance agencies, discussed properly

    Tell us which part is not working. We will say which of these disciplines would move it and which would be a waste of your money.

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