Industries
Window & Door Replacement Marketing
Digital marketing for impact window and door dealers: how demand actually behaves in this industry and which channels earn their keep.
What is different here
Product approval is the part of this market that genuinely changes between counties. Miami-Dade and Broward sit inside the High Velocity Hurricane Zone and generally work through Miami-Dade Notices of Acceptance, while Palm Beach County work is usually documented under statewide Florida Product Approval against a local design wind speed. The two are not interchangeable on a permit, so approval language is a compliance statement rather than a marketing one, and it is worth having a dealer check their own documentation before it goes on a page.
Written by KC Thompson, Morgul Marketing.
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