Industries
HVAC Marketing
Digital marketing for HVAC companies: how demand actually behaves in this industry and which channels earn their keep.
What is different here
Florida requires a contractor's licence number to appear in advertising, which includes a website and paid search creative. Efficiency and savings claims are substantiation claims: they should trace to an equipment rating or a published programme rather than being asserted, and finance offers bring their own disclosure obligations.
Written by KC Thompson, Morgul Marketing.
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